Integrating Social Media & Customer Relationship Management

Continuing our series of social media marketing events, Influence People is hosting an unique one-day conference in London on 6th May.

Social CRM (London) will explore the latest tools and techniques for implementing a successful Social CRM strategy. We will look at how companies are managing their social media communications, how they are integrating social media into their sales, marketing and research processes, and how they are storing and managing data between teams.

Topics we will cover include:

·         What is Social CRM?

·         How to develop your Social CRM strategy

·         Mapping your CRM system to the customer journey

·         Picking the right tools and services

·         The challenges of implementing social CRM

·         Case studies & best practise

The conference will be fully interactive with presentations, case studies, Q & A sessions and panel discussions. There will also be an Exhibition Area including many of the leading social media monitoring and measurement tools and services. The ticket price includes lunch, refreshments and a handbook and networking drinks at the end of the day.

The conference will be live-streamed online, so if you can’t make it along, just buy an online ticket and watch the proceedings from your office.